No, this is not a Herman Cain creation… it is even better. This water bottle not only looks insanely cool, it also helps you track how many plastic bottles you avoided using by using this bottle. Every time you fill it up, you turn up the number dial to keep track of it. It also comes with a super cool iPhone app that shows you how much you saved the planet and your wallet. This is one of those ideas that are brilliant and simple.

www.artefactgroup.com/#/content/999bottles